About Us

Just Value is a social impact fintech company that addresses bias in the housing market. 

We bring together real estate, finance, community development, & data science experience to address housing inequities. Our tools use tried and true market approaches to unlock real value for lenders and BIPOC owners to build wealth.

We connect homeowners and banks to unlock much-needed lending fairly and safely. We partner with government agencies to tackle persistent wealth gaps at their source.

We’re ready to work with you, your bank, your community and your city. 

Who we are

Charu Singh, CEO/Founder

Founder and CEO Charu Singh knows first-hand the value that real estate investment can have for families. Her own immigrant family invested early in homes for themselves and their community members, and the equity from those investments allowed Charu a world-class education in International Development, Real Estate Development, and City Planning at McGill University and MIT. She’s worked in private equity real estate for over a decade, and before that, she served as Assistant Vice President at the New York City Economic Development Corporation, where she focused on public-private real estate transactions and led planning efforts to foster economic growth and sustainable, impactful projects. She has also worked in the nonprofit sector advancing environmental justice and equitable food systems.